Solutions / Health & Wellness
Supplements are bought on habit and abandoned on a gap. Loyal keeps the daily stack arriving on time, lets customers add or swap a product without restarting, and recovers the charges that would otherwise end the routine quietly.
Free white-glove migration from any platform or app.
Four capabilities that decide whether a supplement programme holds its subscribers past the third bottle.
A 60-count bottle at two a day is a 30-day cycle; the same bottle at one a day is 60. Set cadence by serving size so the next shipment lands before the last capsule, and let customers pull it forward when they double up.
Per-product intervals, pre-charge reminders, one-tap reschedule or ship-now.
Customers start with a protein and add creatine, then move to a different flavour. A bundle plan bills as one subscription while each item stays editable, so a change of goal does not mean a cancellation and a fresh signup.
Build-A-Box, swap groups by flavour or format, bundle-level pricing.
Most supplements need eight to twelve weeks before a customer feels anything. Prepaid terms match the money to the protocol: one charge for three, six or twelve cycles, delivered monthly, with the renewal handled automatically.
Prepaid and minimum-commitment plans, per-term pricing, automatic renewal.
Loyal retries on a schedule you set, emails a one-tap update link, and reports recovered revenue against attempts. Cancellation flows offer a pause or a longer interval first, and record the reason so you can see whether it is price, pace or results.
Dunning schedules, reason codes, pause and interval-change offers.
Post-checkout offers branch on what the customer does. Accept, and the next product goes out at the same rate. Decline, and the discount moves rather than the offer disappearing.
Trigger:
Checkout complete
Flow card
Protein powder
20% discount
Add new cross-sell
Greens protein
20% discount
Increase discount
Protein powder
35% discount
Conditional flows can offer another product to receptive customers, or move the discount to win the ones who said no. Figures are illustrative.
Each has its own rhythm. The plan model below is the one that usually fits.
Compliance
Supplement subscriptions attract scrutiny on billing terms and cancellation. Loyal keeps the terms visible where the customer signs up and makes cancelling something they can do themselves.
Plan terms, renewal date and price shown at signup and in the portal
Self-service cancel, pause and interval change without contacting support
Pre-charge reminder emails before every renewal
Full audit trail of plan changes, retries and cancellation reasons
Loyal gives you the controls. Claims, labelling and regional rules stay your responsibility.
Quotes and figures below are illustrative until each brand signs off.
One charge for the full protocol, delivered monthly, with fewer cancellations in weeks four to eight.
Boredom was the top cancellation reason. A swap group turned it into a change of flavour.
Conditional offers added products one cycle at a time instead of asking for the whole stack up front.
The ones that come up on almost every call.
Yes. Set the interval per product based on how long the pack lasts at the recommended serving, so a 60-count bottle at two a day renews at 30 days and the same bottle at one a day renews at 60.
Yes. Prepaid terms take a single payment and ship monthly across the term, then renew automatically unless the customer cancels. You can also set a minimum commitment with monthly billing instead.
Yes, from the portal, inside swap groups you define. Flavour boredom is a common cancellation reason in sports nutrition, and a swap keeps the subscription intact.
The offer appears after checkout and branches on the response. Accepting can add a second product on its own cadence; declining can move the discount instead of dropping the offer. Outcomes are reported per branch.
Loyal retries on a schedule you control and emails a one-tap update link, so a course is not ended by an expired card. Recovered revenue is reported against attempts.